Good: 'skine.art.

Today’s blog is of the good variety. ‘skine.art. is a blog “dedicated to moleskine lovers and their art.” Very simply, it is a center for different artists to posts  illustrations from their ‘skines that they crafted while they sat in the corner coffee shop, on the subway, or where ever. The art is sometimes sad, often impressive, and always interesting.

While the design of ‘skine.art. is quite good—simplistic and functional—what’s important is the content and focus of this blog. Many prominent bloggers from Robert Scoble to Gina Trapani have noted the importance of a blog’s “market”: that it be as niche as possible. A blog that corners some unique topic will have a far greater chance at succeeding than a blog that covers something like tech or music; there’s already so much saturation in these fields that it is virtually impossible to make a blog that people will read if you start from the bottom. ‘skine.art., however, has found a very creative and unique idea to blog; this is not art in general, nor is it even illustration in general—this is art as made on moleskine notebooks. 

Overall .skine.art. is a blog that says what it is in its title. It’s simple, covers an oh-so-small niche, and yet gets very good traffic.

Find your niche. Blog.